Giglancer: Designing a Platform That Connects Musicians to Local Gigs
Giglancer is a startup currently in development, built around a simple but powerful idea:
connecting musicians to local gigs through a dedicated, purpose-built platform.
The goal isn’t just to list opportunities — it’s to create a system that understands how musicians actually work, find gigs, and build sustainable local presence.
The Problem Giglancer Is Solving
For many musicians, finding gigs is still fragmented and informal:
Scattered Facebook posts
Word-of-mouth networks
Inconsistent communication with venues and organizers
This makes it difficult for musicians to discover opportunities — and just as difficult for venues to find the right talent.
Giglancer aims to close that gap by creating a single, focused platform where musicians and local gigs meet efficiently and transparently.
From Idea to Prototype
Giglancer is currently in its early development stage. The focus right now is on building a strong foundation before scaling.
That foundation includes:
Clear user flows for musicians and gig organizers
A product structure that prioritizes usability
A brand identity that speaks directly to the music community
This is where The Wingman came in.
The Wingman’s Role
The Wingman supported Giglancer in:
Designing the brand identity, ensuring it feels authentic, modern, and musician-focused
Building the prototype, translating the concept into a usable digital product
Shaping the platform’s structure, from onboarding to discovery and engagement
Rather than jumping straight into development, the work focused on clarity:
What problem are we solving?
Who is the platform for?
How should it feel to use?
The result is a prototype that doesn’t just look good — it communicates purpose.
Designing for Musicians, Not Just Users
One of the key principles behind Giglancer is respect for creative labor.
That means:
Simple, intuitive interfaces
Clear expectations between musicians and venues
A system designed to support local music ecosystems
Design decisions were guided by real use cases — not assumptions.
What’s Next
Giglancer is continuing development, refining features, testing flows, and preparing for future growth.
The Wingman remains involved as the platform evolves — supporting ongoing design, product thinking, and strategic decisions as Giglancer moves closer to launch.
This is not a finished product yet.
It’s a platform being built carefully — with intention.